Intro
Media release
Photo: (L-R) ,Chad Anderson, Director General Department of Creative Industries, Tourism and Sport; Brad Wirra, CEO WA Football; Andrew Dillon, AFL CEO; Janis Carren, CEO Venueswest; Mike McKenna, CEO Optus Stadium and Venueslive WA.
Following a sellout success in 2026, the highly anticipated match will once again showcase a top-tier line-up of WA AFL talent, with Western Australia taking on South Australia in 2027 before facing Victoria in a blockbuster rematch in 2029.
The 2027 event also marks the 50-year anniversary of the original State of Origin match, first played in 1977 at Subiaco Oval.
Both matches are expected to attract thousands of interstate visitors to WA and will be broadcast nationally on Seven Network, Foxtel, 7plus, and Kayo Sports, showcasing Perth and its world-class sporting infrastructure to audiences across the country.
The events will again be complemented by a program of community and fan activations, including open training sessions, a footy fest match-day carnival, and city-wide activations.
The 2026 AFL Origin, held in Perth in February, was the first elite-level interstate showdown since 1999 and drew a crowd of more than 58,000 fans, including thousands of interstate visitors.
Revenue from the sold-out match totalling $1,501,500 is being reinvested into WA football through AFL Origin legacy initiatives including targeted school programs and regional talent development.
The 2027 and 2029 events revenue will also be used to grow community participation in the sport.
Securing blockbuster events such as AFL Origin forms part of the State Government's economic diversification strategy, boosting the tourism sector and providing support to local jobs and businesses.
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